Software for gyms, studios, and trainers.
Fitness is membership led and the software either fuels that or fights it. We build websites and apps that make joining frictionless and renewing automatic, plus the trainer and ops tooling to run a multi location chain without losing the studio feel.
What we build
Studio websites
Class schedules, trainer profiles, and online sign up. Fast on phones and structured for local fitness searches.
Class booking apps
Schedule, book, waitlist, attend, repeat. Wearables integration and check in QR codes for quick studio entry.
Trainer and ops tooling
Trainer payouts, attendance, retention dashboards, and the analytics to spot at risk members before they cancel.
Where it usually breaks
- Renewals are manual and slip silently.
- Class schedule lives on Instagram stories.
- There is no data on who is at risk of quitting.
- Trainer payouts are done in Excel every month.
What you walk away with
- Auto renew memberships with proper reminders and grace periods.
- App driven check in and bookings.
- A retention dashboard that flags at risk members early.
- Automated trainer payouts with audit trail.
Common questions
How does pricing work for a gym website or fitness app?
Every project is fixed scope, quoted in writing after the strategy phase. Real numbers depend on location count, app platform coverage, and platform feature depth. We do not publish standard rates. Send us a brief and we will reply with specifics.
How long does it take to launch?
Studio websites with online sign up ship in 3 to 5 weeks. Class booking apps ship in 8 to 14 weeks. Multi location ops platforms run 14 to 22 weeks.
Can you integrate with wearables like Apple Watch, Fitbit, or Whoop?
Yes. Apple Health, Google Fit, Garmin, Fitbit, Whoop, and Strava. We can also build branded heart rate displays for class environments using off the shelf chest straps.
Will the app actually keep members engaged?
Engagement is a function of friction and habit. Booking in two taps, reminders timed right, and progress visualisation move the needle. We measure monthly active rate as a launch KPI, not just download count.
Can the system handle pause, freeze, and refund cases without manual work?
Yes. Membership lifecycle, including pause, freeze, prorated refund, and grace period rules, is configurable in the admin without engineering involvement.
Do you support multi location chains with a single app?
Yes. Single app, single login, location switcher inside the app. Per location dashboards for managers, central dashboards for owners.
Will trainers actually use the app?
Trainer apps are designed for one tap actions, large fonts, and reliable performance during class. We test with the actual trainer team during build, not just at launch.
Ready to talk?
Tell us what you’re building. We’ll come back in 48 hours with a plan.
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